Coaching With Staffan

Top business professionals, athletes, artists, and world leaders all have coaches – not because they need it but because they understand that NOT getting powerful coaching comes at a high cost — to their potential.

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Inspire Yourself

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There is only one corner of the universe you can be certain of improving, and that’s your own self.

Aldous Huxley

There is no heavier burden than an unfulfilled potential.

Charles Schulz

Each one of you is perfect as you are. And you all could use a little bit of improvement.

Shunryu Suzuki, Zen Master

I absolutely believe that people, unless coached, never reach their full potential.

Bob Nardelli, CEO of Home Depot

Truth is not a matter of personal viewpoint.

Vernon Howard

Courage is resistance to fear, mastery of fear — not absence of fear.

Mark Twain

Those who don’t believe in magic will never find it.

Roald Dahl

You can’t stop the waves, but you can learn how to surf.

Jon Kabat-Zinn, Mindfulness Expert

He who gains victory over other men is strong, but he who gains victory over himself is all powerful.

Lau Tzu

As long as people are living with an unquestioned past, they’re living in the past.

Byron Katie

The only Zen you find on tops of mountains is the Zen you bring there.

Robert M. Pirsig

Luck is what happens when preparation meets opportunity.


Any valid inquiry begins with not-knowing, or else it merely serves to confirm what is already known.

Peter Ralston in “The Book of Not Knowing”

We must make every offered idea prove itself to be a workable principle; we must personally verify everything.

Vernon Howard

Discovery consists of seeing what everybody has seen and thinking what nobody has thought.

Albert Szent-Gyorgyi

I find that the sensation of myself as an ego inside a bag of skin is really a hallucination.

Alan W. Watts

When you understand your mind, you understand everything.

Vernon Howard

I prefer nothing, unless it is true.


To be an expert in the ways of your mind is the most profitable occupation on earth.

Vernon Howard

If we knew what it was we were doing, it wouldn’t be called research, would it?

Albert Einstein

A man will be imprisoned in a room with a door that’s unlocked and opens inwards; as long as it doesn’t occur to him to pull rather than push.

Ludwig Wittgenstein

Begin – to begin is half the work, let half still remain; again begin this, and though wilt have finished.

Marcus Aurelius

That’s essentially what Zen practice is about: functioning from moment to moment.

Charlotte Joko Beck, Zen Master

Questions are the keys that cause the secret doors of the psyche to swing open.

Clarissa Estés

Give every man more in use value than you take from him in cash value; then you are adding to the life of the world by every business transaction.

Wallace D. Wattles

Know Thyself.

Inscribed in the Temple of Apollo at Delphi

True effectiveness requires balance.

Stephen R. Covey

The two most important days in your life are the day you are born and the day you find out why.

Mark Twain

You don’t have to be a fantastic hero to do certain things – to compete. You can just be an ordinary chap, sufficiently motivated to reach challenging goals.

Sir Edmund Hillary, first man to reach the top of Mount Everest

When you get rid of your fear of failure, your tensions about succeeding…you can be yourself. Relaxed. You’ll no longer be driving with your brakes on.

Anthony De Mello

Every adversity, every failure and every heartache carries with it the seed of an equivalent or greater benefit.

Napoleon Hill

Power is the ability to control the way others play; strength is the ability to allow others to play as they wish.

James P. Carse (from the book “Finite and Infinite Games”)

No person has the power to have everything they want, but it is in their power not to want what they don’t have, and to cheerfully put to good use what they do have.


One can have no smaller or greater mastery than mastery of oneself.

Leonardo Da Vinci

Anyone who doesn’t take truth seriously in small matters cannot be trusted in large ones either.

Albert Einstein

The important thing is to not stop questioning. Curiosity has its own reason for existing.

Albert Einstein

For me adventure is when everything goes wrong…that’s when the adventure starts.

Yvon Choinard, Patagonia Founder and CEO

Birds are not better than the eggs from which they have broken…a bird is one egg’s way of becoming other eggs.

Alan Watts, “The Book: On the Taboo Against Knowing Why You Are”

Truth, like gold, is to be obtained not by its growth, but by washing away all that is not gold.

Leo Tolstoy

I’ve missed more than 9000 shots in my career. I’ve lost almost 300 games. 26 times, I’ve been trusted to take the game winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.

Michael Jordan

You cannot understand a system unless you change it.

Dr. Otto Scharmer

It’s not enough to be busy; so are the ants. The question is: What are we busy about?

Henry David Thoreau

Problems are like plants; you’ve got to get to the roots in order to prevent them from popping up again.

Brian G. Jett

No problem can withstand the assault of sustained thinking.


Whoever travels without a guide needs two hundred years for a two-day journey.


The fox condemns the trap, not himself.

William Blake

Technology is a resource-liberating mechanism. It can make the once scarce the now abundant.

Peter Diamandis

What is the hardest thing of all? That which seems easiest for your eyes to see. That which lies before your eyes.

Johann Wolfgang von Goethe

I see no more than you, but I have trained myself to notice what I see.

Sherlock Holmes

We want to be poets of our life – first of all in the smallest most everyday matters.

Friedrich Nietzsche

In every moment of life you have a choice; to live the life of spiritual practice, or retreat into comfort and security.

Ezra Bayda

Energy is eternal delight.

William Blake

Often it isn’t the mountains ahead that wear you out, it’s the little pebble in your shoe.

Muhammad Ali

Great things are not done by impulse, but by a series of small things brought together.

Vincent van Gogh

Life will present you with people and circumstances that reveal where you are not free.

Peter Crone

Self-trust is the first secret of success.

Ralph Waldo Emerson

What people think of as the moment of discovery is really the discovery of the question.

Jonas Salk, discovered one of the first successful polio vaccines

Whatever you are, be a good one.

Abraham Lincoln

First, say to yourself what you would be; then do what you have to do.


There is nothing in a caterpillar that tells you it’s going to be a butterfly.

Buckminster Fuller

Whatever you can do, or dream you can, begin it. Boldness has genius, power, and magic in it!

William Hutchison Murray, Scottish mountaineer

A widespread belief is more often likely to be foolish than sensible.

Bertrand Russell

When we are no longer able to change a situation, we are challenged to change ourselves.

Viktor Frankl

The next message you need is always right where you are.

Ram Dass

There were many terrible things in my life and most of them never happened.

Michel de Montaigne

Between stimulus and response there is a space. In that space lies our freedom and power to choose our response. In our response lies our growth and our freedom.

Viktor E. Frankl in “Man’s Search For Meaning”

If you can’t be happy with a coffee, you won’t be happy with a yacht.


The price of greatness is responsibility over each of our thoughts.

Winston Churchill

You have capacities within you that are phenomenal, if you only knew how to release them.

David Bohm, legendary quantum physicist

Overnight success usually takes about 10 years.


In the beginner’s mind there are many possibilities, but in the expert’s there are few.

Shunryu Suzuki, Zen Master

Our feelings are the barometer of our thoughts.

Sydney Banks

The greatest revolution in our generation is the discovery that human beings, by changing the inner attitudes of their minds, can change the outer aspects of their lives.

William James

It is not the answer that enlightens, but the question.

Eugene Ionesco

The true method of knowledge is experiment.

William Blake

Mind, Consciousness and Thought are the complete Trinity of all psychological functioning. Without one the others are non-existent.

Sydney Banks

Unless commitment is made, there are only promises and hopes; but no plans.

Peter Drucker

Your time is limited, so don’t waste it living someone else’s life. And most important, have the courage to follow your heart and intuition.

Steve Jobs

Give me six hours to chop down a tree and I will spend the first four sharpening the axe.

Abraham Lincoln

The mind, like a field, must be cleared of weeds so that natural health may grow abundantly.

Vernon Howard

This is the real secret of life — to be completely engaged with what you are doing in the here and now. And instead of calling it work, realize it is play.

Alan W. Watts, Philosopher

Life is a perpetual instruction in cause and effect.

Ralph Waldo Emerson

All the world’s a stage, and all the men and women merely players.

William Shakespeare

Our life transformation is in exact proportion to the amount of truth we can take without running away.

Vernon Howard

You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.

Buckmeister Fuller

If the doors of perception were cleansed, everything would appear to man as it is, infinite.

William Blake

The state of your life is nothing more than a reflection of your state of mind.

Wayne W. Dyer

If an egg is broken by outside force, Life ends. If broken by inside force, Life begins. Great things always begin from inside.

Jim Kwik

Until you make the unconscious conscious, it will direct your life and you will call it fate.

Carl Jung

Fire feeds on obstacles.

Marcus Aurelius

It’s not that I’m so smart, it’s just that I stay with problems longer.

Albert Einstein

Unhappiness is not knowing what we want and killing ourselves to get it.

Don Herold

Behind every impossible achievement is a dreamer of impossible dreams.

Robert K. Greenleaf

Truth is like the sun. You can shut it out for a time, but it ain’t going away.

Elvis Presley

Where there’s a will, there’s a way.


If we did the things we are capable of doing, we would literally astound ourselves.

Thomas Edison

Success is stumbling from failure to failure with no loss of enthusiasm.

Winston Churchill

Emancipate yourselves from mental slavery.

Bob Marley

He who is not every day conquering some fear has not learned the secret of life.

Ralph Waldo Emerson

Believing you don’t have choices is the most common limiting belief.

Arthur Basley

The important thing is this: To be ready in every moment to sacrifice who we are for who we could become.

Charles Du Bos

If a man knows not to which port he sails, no wind is favorable.


Men are not prisoners of fate, but only prisoners of their own minds.

Franklin D. Roosevelt

Our chief want in life is somebody who will make us do what we can.

Ralph Waldo Emerson

Always be suspicious of the news you want to hear.

Francis Everitt, physicist

Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work.

Steve Jobs

Everyone has free choice. Free to obey or disobey the Natural Laws. Your choice determines the consequences. Nobody ever did, or ever will, escape the consequences of his choices.

Alfred A. Montapert

Look deep into nature, and then you will understand everything better.

Albert Einstein

Everyone takes the limits of his own vision for the limits of the world.

Arthur Shopenhauer

In order to achieve all that is demanded of us we must regard ourselves as greater than we are.

Johann Wolfgang von Goethe

To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.

Ralph Waldo Emerson

Fall down seven times, stand up eight.

Chinese proverb

Happiness comes as we toss away needless negatives.

Vernon Howard

It is impossible for anyone to begin to learn what he thinks he already knows.

Epictetus (Greek philosopher)

Life is like a game of cards. The hand that is dealt you is determinism; the way you play it is free will.

Jawaharlal Nehru

The meaning of life is to find your gift. The purpose of life is to give it away.

Pablo Picasso

The best thing about the future is that it comes one day at a time.

Abraham Lincoln

All my life I wanted to be somebody. Now I see I should have been more specific.

Lily Tomlin

Every famous athlete, every famous performer has somebody who is a coach.

Eric Schmidt, Former CEO of Google

Only one who devotes himself to a cause with his whole strength and soul can be a true master. For this reason mastery demands all of a person.

Albert Einstein

To improve is to change; to be perfect is to change often.

Winston Churchill

You’ll never change your life until you change something that you do daily. The secret to your success is found in your daily routine.

John C. Maxwell

Besides learning to see, there is another art to be learned – not to see what is not.

Maria Mitchell

I know of no more encouraging fact than the unquestionable ability of man to elevate his life by conscious endeavor.

Henry David Thoreau

If you do what you’ve always done, you’ll get what you’ve always gotten.

Tony Robbins

Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.

Steve Jobs

The only time you musn’t fail is the last time you try.

Charles Kettering

It’s never too late to have a happy childhood.

Tom Robbins

Worrying is a misuse of the imagination.

Steve Chandler

If you don’t care whether you take a vacation or not, you are on vacation every day of the year.

Vernon Howard

Luck, good or bad, is the invisible play of mind upon affairs, the effect of mental aptitudes and habits which are not in sight, but which work and bring forth their due issues.

James Vila Blake, Essays

Intuitions are not to be ignored. They represent data processed too fast for the conscious mind to comprehend.

Sherlock Holmes

Your thoughts are like the artist’s brush. They create a personal picture of the reality you live in.

Sydney Banks

No minds ever come together without, thereby, creating a third, invisible, intangible force which may be likened to a third mind.

Napoleon Hill

Falsehood is invariably the child of fear in one form or another.

Aleister Crowley

This above all: to thine own self be true, and it must follow, as the night the day, thou canst not be false to any man.

William Shakespeare

The greatest deception men suffer is from their own opinions.

Leonardo da Vinci

We are what we repeatedly do. Excellence, then, is not an act, but a habit.


The only thing worse than being blind is having sight but no vision.

Helen Keller

I will not make excuses for my failures because to do so would deprive me of my victories.

Cade Cole, Hunting Guide

Art is anything you can do well. Anything you can do with Quality.

Robert Pirsig, author of “Zen and the Art of Motorcycle Maintenance”

If the path before you is clear, you’re probably on someone else’s.

Carl Jung

What is essential is invisible to the eye.

Antoine De Saint-Exupéry

If you don’t know where you are going, you’ll end up someplace else.

Yogi Berra

You were born with potential. You were born with goodness and trust. You were born with ideals and dreams. You were born with greatness. You were born with wings. You are not meant for crawling, so don’t. You have wings. Learn to use them and fly.

Rumi (Sufi poet and mystic)

Be the change you wish to see.

Mahatma Gandhi

I no more remember the books I have read than the meals I have eaten, but they have made me.

Ralph Waldo Emerson

If you are irritated by every rub, how will your mirror be polished?

Rumi, 13th-century Persian poet

The outer proceeds from the inner.

Dr. Mary Hulnick

We must not cease from exploration. And the end of all our exploring will be to arrive where we began and to know the place for the first time.

T.S. Eliot

A mind once stretched by a new idea never regains its original dimension.

Oliver Wendell Holmes

Life shrinks or expands in proportion with one’s courage.

Anais Nin

It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just isn’t so.

Unknown (but often attributed to Mark Twain)

It’s not about perfection.

Eshin Godfrey, Zen Master, Zen Centre of Vancouver

We cannot solve our problems with the same thinking we used when we created them.

Albert Einstein

Human excellence is a state of mind.


All forms of self-defeating behavior are unseen and unconscious, which is why their existence is denied.

Vernon Howard

The impediment to action advances action. What stands in the way becomes the way.

Marcus Aurelius

An experiment is a question which science poses to Nature, and a measurement is the recording of Nature’s answer.

Max Planck, Nobel Price winning physicist

If you wish to make an apple pie from scratch, you must first invent the universe.

Carl Sagan

In all activities of life, the secret of efficiency lies in an ability to combine two seemingly incompatible states: a state of maximum activity and a state of maximum relaxation.

Aldous Huxley

If anyone can refute me—show me I’m making a mistake or looking at things from the wrong perspective—I’ll gladly change. It’s the truth I’m after, and the truth never harmed anyone.

Marcus Aurelius

Genius, in truth, means little more than the faculty of perceiving in an unhabitual way.

William James

Stuckness shouldn’t be avoided. It’s the psychic predecessor of all real understanding.

Robert M. Pirsig, in “Zen and the Art of Motorcycle Maintenance”

The noblest pleasure is the joy of understanding.

Leonardo Da Vinci

The most dangerous risk of all: The risk of spending your life not doing what you want on the bet that you can buy yourself the freedom to do it later.

Allan W. Watts

Most people see the world as a threatening place, and, because they do, the world turns out, indeed, to be a threatening place.

Paulo Coelho

Learn to see. Realize that everything connects to everything else.

Leonardo Da Vinci

You cannot attract anything higher than your own level because you cannot recognize value above your own level.

Vernon Howard

Nothing in this world is good or bad, but thinking makes it so.

William Shakespeare

Mastery is practice.

George Leonard

We don’t see things as they are; we see them as we are.


You have no control over what others think, but you do have the power to control what you think.

Sydney Banks

Wisdom begins with wonder.


Adventure is not outside; it is within.

David Grayson

Around the corner there may wait a new road or a secret gate.

J. R. R. Tolkien

I have known a thousand scamps; but I never met one who considered himself so. Self-knowledge isn’t so common.


I have not failed. I’ve just found 10,000 ways that won’t work.

Thomas Edison

What we achieve inwardly will change outer reality.

Otto Rank

What are you complicating right now?

Dave Robens, Men’s Group Vancouver

The unexamined life is not worth living.


If you cannot risk, you cannot grow. If you cannot grow, you cannot become your best. If you cannot become your best, you cannot be happy. And if you cannot be happy, what else matters?

Dr. David Viscott

When you hand good people possibility, they do great things.

Biz Stone

Everyone thinks of changing the world, but no one thinks of changing themselves.

Leo Tolstoy

The farther backward you can look, the farther forward you are likely to see.

Winston Churchill

The sun provides the earth with billions of kilowatts of energy, yet if you stand in it for an hour, the worst you will get is a little sunburn. On the other hand, a few watts of energy focused in one direction is all a laser beam needs to cut through diamonds.

Al Ries in “Focus”

I regard consciousness as fundamental. I regard matter as a derivative of consciousness.

Max Planck, Nobel Price winning physicist